Keeping a professional relationship with a dentist pays off with referrals to your practice. If you are a dental specialist that wants to grow your business, then you can use this unique gift idea for dentists to build that referral relationship to grow your dental office.

Why do business gifts work?

Most busineses rarely get gifts – and your compeitors are trying to grow their business and displace you, and when you are trying to maintain a relationship with a dentist then you can send a thoughtful gift. Business gifts work on the give-and-take nature of reprocity, and when the dentist can’t handle the specialist dental work, you’ll be able to handle any overflow or unique patients.

Keeping a professional relationship with a dentist pays off with referrals to your practice. If you are a dental specialist that wants to grow your business, then you can use this unique gift idea for dentists to build that referral relationship to grow your dental office.

Get New Patients & Always Be First In Mind

Business Gifts for a dentist let you connect with patients without needing to do any traditional advertisting, networking, or mailers. A specialist dental patient brings in thousands to a practice. You cannot afford to ignore this strategy.

General dentists refer work to orthodontists and other specialists that are able to do a professional job that the dentists is unable or unwilling to do. Needing a specific treatment, the patient is given a recomenation to be introduced to another dental office that can do the special treatment. That recomendation and practice should be yours.

How much does a corporate gift strategy cost?

Most dental offices have a budget for advertisting and marketing. Sometimes these are print mailers, yellow page ads, or adword costs. However, a few offices don’t have a dental marketing strategy for referrals using business gifts. Still, you may find results after sending one gift.

If you are able to track your return for offices, then this strategy can produce a measurable return with as many dentists you can maintain on a first name basis with.

How to track your corporate gifting for dentists

You may use a spreadsheet of all of the dentists you have a professional relationship with to track corporate gifting return. If you’re sending a follow up business gift after a meeting with a dentist, you can keep a date as when you sent a present out.

If and when you get a referral from that dentist, you should record the referral and identify your top producing (and ineffective) relationships. If one referral is worth $4000 to your practice, and the gift is worth $40, you may produce a generous return.

Maintain 100 Dental Relationships over the weekend

This dentist gift idea will let you send a corporate gift, uniquely designed

If you maintain 100 dental relationships with 100 different dentists, sending one gift per year would cost you $40 and 5 minutes of a thoughtful message to go inside each package. In total, that’s $4000 and a full 8 hour day to prepare…

… But if getting one patient for you breaks even, and you’re in the forefront of a current specialist of 100 dentists then you’ll see the return.

You’re networking, tried spending tens of thousands on advertisting already, and have a untapped network of dental practices you have met through events and networking groups.

What are the alternatives to corporate gifting?

The strategy that you’re using to grow your practice is getting you the results you’re getting today. Radio ads aren’t trackable. Untrustworthy marketing companies contact you daily. And if you are too busy to spend 8 hours to grow your business with maintaining 100 dentists you can try an alternative. You may test this strategy with 10 of the dentists in your network for only $400, and the worst case will be no patients will come from it immediately, but you’ll build massive goodwill and reprocity with your network.

Finally, a free corporate gifting training that scales your outreach

You’d use the cookie concerge program to rapidly build and maintain your professional network. You’ll be able to learn exactly what the dentist business gift is as well as try it yourself. The cookie concierge program is incredibly easy to use, and the true beauty is it can even be handled by your office manager or front-desk secretary.